{"id":34905,"date":"2024-02-16T06:22:22","date_gmt":"2024-02-16T06:22:22","guid":{"rendered":"https:\/\/www.forbesmiddleeast.com\/lists\/?page_id=34905"},"modified":"2024-02-16T06:22:22","modified_gmt":"2024-02-16T06:22:22","slug":"elda-choucair","status":"publish","type":"page","link":"https:\/\/www.forbesmiddleeast.com\/lists\/100-most-powerful-businesswomen-2024\/elda-choucair\/","title":{"rendered":"Elda Choucair"},"content":{"rendered":"<p><div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-1 fusion-flex-container white-container max-width-1100 hundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"background-color: rgba(255,255,255,0);background-position: center center;background-repeat: no-repeat;border-width: 0px 0px 0px 0px;border-color:#eae9e9;border-style:solid;\" ><div class=\"fusion-builder-row fusion-row fusion-flex-align-items-center\" style=\"width:104% !important;max-width:104% !important;margin-left: calc(-4% \/ 2 );margin-right: calc(-4% \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-0 fusion_builder_column_1_1 1_1 fusion-flex-column\"><div class=\"fusion-column-wrapper fusion-flex-justify-content-flex-start fusion-content-layout-column\" style=\"background-position:left top;background-repeat:no-repeat;-webkit-background-size:cover;-moz-background-size:cover;-o-background-size:cover;background-size:cover;padding: 0px 0px 0px 0px;\"><div class=\"fusion-text fusion-text-1 list-year\" style=\"text-align:center;\"><p>THE MIDDLE EAST\u2019S<\/p>\n<\/div><div class=\"fusion-text fusion-text-2 main-list-name\"><p><a href=\"https:\/\/www.forbesmiddleeast.com\/lists\/most-powerful-businesswomen-2024\">100 Most Powerful Businesswomen 2024<\/a><\/p>\n<\/div><style>\n.main-list-name p a{\n  color:black !important;\n}\n.main-list-name a:hover{\n   color:black !important;\n}\n.forbes-logo-img img{\n    max-width:200px !important;\n    padding:10px 0px;\n}\n.main-list-name p{\n\tfont-family: \"SchnyderM\" !important;\n    font-size: 105px !important;\n    color: black !important;\n    text-align: center !important;\n    line-height: 105px !important;\n    margin-bottom: 50px;\n    font-weight: bold;\n    letter-spacing:0px !important;\n}\n.max-width-1100{\n     max-width: 1500px;\n     margin: 0 auto !important;\n}\n.list-year p{\n   font-size:20px;\n    margin:30px auto;\n    color:white;\n    background:red !important;\n    width:230px;\n    font-family: \"Euclid\" !important;\n    font-weight:bold;\n}\n.main-list-name h2{\n    font-family: \"SchnyderL\" !important;\n    font-size: 65px !important;\n    color: black !important;\n    text-align: center !important;\n    line-height:80px!important;\n    margin-bottom:0px !important;\n    \n}\n\n@media only screen and (max-width: 600px) {\n    .main-list-name h2{\n    font-family: \"EuclidFlex-Bold\" !important;\n    color: black !important;\n    text-align: center !important;\n    margin-bottom: 12px;\n    font-size: 23px !important;\n    line-height: 35px !important;\n    }\n  \n  .list-year p{\n      font-size: 16px !Important; \n      width: 170px !important;\n      margin:10px auto !important;\n      \n    }\n  .main-list-name p{\n    font-family: \"SchnyderM\" !important;\n    color: black !important;\n    text-align: center !important;\n    margin-bottom: 12px;\n    font-size: 25px !important;\n    line-height: 30px !important;\n    font-weight: bold;\n  }\n}\n\n.main-list-name h2{\n    font-weight:bold !important;\n    letter-spacing:-2px;\n    font-family: \"Euclid\" !important;\n}\n\n\n<\/style><\/div><\/div><style type=\"text\/css\">.fusion-body .fusion-builder-column-0{width:100% !important;margin-top : 0px;margin-bottom : 0px;}.fusion-builder-column-0 > .fusion-column-wrapper {padding-top : 0px !important;padding-right : 0px !important;margin-right : 1.92%;padding-bottom : 0px !important;padding-left : 0px !important;margin-left : 1.92%;}@media only screen and (max-width:1024px) {.fusion-body .fusion-builder-column-0{width:100% !important;order : 0;}.fusion-builder-column-0 > .fusion-column-wrapper {margin-right : 1.92%;margin-left : 1.92%;}}@media only screen and (max-width:640px) {.fusion-body .fusion-builder-column-0{width:100% !important;order : 0;}.fusion-builder-column-0 > .fusion-column-wrapper {margin-right : 1.92%;margin-left : 1.92%;}}<\/style><\/div><style type=\"text\/css\">.fusion-body .fusion-flex-container.fusion-builder-row-1{ padding-top : 50px;margin-top : 0px;padding-right : 0px;padding-bottom : 0px;margin-bottom : 0px;padding-left : 0px;}@media only screen and (max-width:640px) {.fusion-body .fusion-flex-container.fusion-builder-row-1{ padding-right : 10px;padding-left : 10px;}}<\/style><\/div>\n<div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-2 fusion-flex-container custom_ads nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"background-color: #ffffff;background-position: center center;background-repeat: no-repeat;border-width: 0px 0px 0px 0px;border-color:#eae9e9;border-style:solid;\" ><div class=\"fusion-builder-row fusion-row fusion-flex-align-items-flex-start\" style=\"max-width:1185.6px;margin-left: calc(-4% \/ 2 );margin-right: calc(-4% \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-1 fusion_builder_column_1_1 1_1 fusion-flex-column max-width-900 fusion-no-small-visibility fusion-no-medium-visibility\"><div class=\"fusion-column-wrapper fusion-flex-justify-content-flex-start fusion-content-layout-column\" style=\"background-position:left top;background-repeat:no-repeat;-webkit-background-size:cover;-moz-background-size:cover;-o-background-size:cover;background-size:cover;padding: 0px 0px 0px 0px;\"><div style=\"margin-top: 20px;margin-bottom: 20px;margin-left: auto;margin-right: auto;text-align: center;\" id=\"forbe-3289219880\"><script async=\"async\" src=\"https:\/\/securepubads.g.doubleclick.net\/tag\/js\/gpt.js\"><\/script>\n<script> var googletag = googletag || {}; googletag.cmd = googletag.cmd || [];<\/script>\n<div id=\"gpt-ad-6093913585651-0\">\n  <script>\n\tgoogletag.cmd.push(function() {\n\t\t\t\tgoogletag.defineSlot( '\/21752631353\/forbes-ws-001', [[728,90],[970,250]], 'gpt-ad-6093913585651-0' )\n\t\t.addService(googletag.pubads());\n\t\t\t\twindow.advadsGamEmptySlotsTimers = window.advadsGamEmptySlotsTimers || {};\n\t\tconst timers                     = window.advadsGamEmptySlotsTimers;\n\n\t\ttimers['gpt-ad-6093913585651-0'] = setTimeout( function () {\n\t\t\tconst id = 'gpt-ad-6093913585651-0';\n\t\t\tdocument.dispatchEvent( new CustomEvent( 'aagam_empty_slot', {detail: id} ) );\n\t\t\tdelete ( timers[id] );\n\t\t}, 1000 );\n\n\t\tif ( typeof window.advadsGamHasEmptySlotListener === 'undefined' ) {\n\t\t\tgoogletag.pubads().addEventListener( 'slotRequested', function ( ev ) {\n\t\t\t\tconst id = ev.slot.getSlotElementId();\n\t\t\t\tif ( typeof timers[id] === 'undefined' ) {\n\t\t\t\t\treturn;\n\t\t\t\t}\n\t\t\t\tclearTimeout( timers[id] );\n\t\t\t\ttimers[id] = setTimeout( function () {\n\t\t\t\t\tdocument.dispatchEvent( new CustomEvent( 'aagam_empty_slot', {detail: id} ) );\n\t\t\t\t\tdelete ( timers[id] );\n\t\t\t\t}, 2500 );\n\t\t\t} );\n\t\t\tgoogletag.pubads().addEventListener( 'slotResponseReceived', function ( ev ) {\n\t\t\t\tconst id = ev.slot.getSlotElementId();\n\t\t\t\tif ( typeof timers[id] !== 'undefined' ) {\n\t\t\t\t\tclearTimeout( timers[id] );\n\t\t\t\t\tdelete ( timers[id] );\n\t\t\t\t}\n\t\t\t\tif ( ! ev.slot.getResponseInformation() ) {\n\t\t\t\t\tdocument.dispatchEvent( new CustomEvent( 'aagam_empty_slot', {detail: id} ) );\n\t\t\t\t}\n\t\t\t} );\n\t\t\twindow.advadsGamHasEmptySlotListener = true;\n\t\t}\n\n\t\tgoogletag.enableServices();\n\t\tgoogletag.display( 'gpt-ad-6093913585651-0' );\n\t} );\n  <\/script>\n<\/div>\n<\/div><\/div><\/div><style type=\"text\/css\">.fusion-body .fusion-builder-column-1{width:100% !important;margin-top : 0px;margin-bottom : 0px;}.fusion-builder-column-1 > .fusion-column-wrapper {padding-top : 0px !important;padding-right : 0px !important;margin-right : 1.92%;padding-bottom : 0px !important;padding-left : 0px !important;margin-left : 1.92%;}@media only screen and (max-width:1024px) {.fusion-body .fusion-builder-column-1{width:100% !important;order : 0;}.fusion-builder-column-1 > .fusion-column-wrapper {margin-right : 1.92%;margin-left : 1.92%;}}@media only screen and (max-width:640px) {.fusion-body .fusion-builder-column-1{width:100% !important;order : 0;}.fusion-builder-column-1 > .fusion-column-wrapper {margin-right : 1.92%;margin-left : 1.92%;}}<\/style><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-2 fusion_builder_column_1_1 1_1 fusion-flex-column max-width-900 fusion-no-medium-visibility fusion-no-large-visibility\"><div class=\"fusion-column-wrapper fusion-flex-justify-content-flex-start fusion-content-layout-column\" style=\"background-position:left top;background-repeat:no-repeat;-webkit-background-size:cover;-moz-background-size:cover;-o-background-size:cover;background-size:cover;padding: 0px 0px 0px 0px;\"><script async=\"async\" src=\"https:\/\/securepubads.g.doubleclick.net\/tag\/js\/gpt.js\"><\/script>\n<script> var googletag = googletag || {}; googletag.cmd = googletag.cmd || [];<\/script>\n<div id=\"gpt-ad-5694064247955-0\">\n  <script>\n\tgoogletag.cmd.push(function() {\n\t\t\t\tgoogletag.defineSlot( '\/21752631353\/AR-MOB-list-LDBD', [320,50], 'gpt-ad-5694064247955-0' )\n\t\t.addService(googletag.pubads());\n\t\t\t\twindow.advadsGamEmptySlotsTimers = window.advadsGamEmptySlotsTimers || {};\n\t\tconst timers                     = window.advadsGamEmptySlotsTimers;\n\n\t\ttimers['gpt-ad-5694064247955-0'] = setTimeout( function () {\n\t\t\tconst id = 'gpt-ad-5694064247955-0';\n\t\t\tdocument.dispatchEvent( new CustomEvent( 'aagam_empty_slot', {detail: id} ) );\n\t\t\tdelete ( timers[id] );\n\t\t}, 1000 );\n\n\t\tif ( typeof window.advadsGamHasEmptySlotListener === 'undefined' ) {\n\t\t\tgoogletag.pubads().addEventListener( 'slotRequested', function ( ev ) {\n\t\t\t\tconst id = ev.slot.getSlotElementId();\n\t\t\t\tif ( typeof timers[id] === 'undefined' ) {\n\t\t\t\t\treturn;\n\t\t\t\t}\n\t\t\t\tclearTimeout( timers[id] );\n\t\t\t\ttimers[id] = setTimeout( function () {\n\t\t\t\t\tdocument.dispatchEvent( new CustomEvent( 'aagam_empty_slot', {detail: id} ) );\n\t\t\t\t\tdelete ( timers[id] );\n\t\t\t\t}, 2500 );\n\t\t\t} );\n\t\t\tgoogletag.pubads().addEventListener( 'slotResponseReceived', function ( ev ) {\n\t\t\t\tconst id = ev.slot.getSlotElementId();\n\t\t\t\tif ( typeof timers[id] !== 'undefined' ) {\n\t\t\t\t\tclearTimeout( timers[id] );\n\t\t\t\t\tdelete ( timers[id] );\n\t\t\t\t}\n\t\t\t\tif ( ! ev.slot.getResponseInformation() ) {\n\t\t\t\t\tdocument.dispatchEvent( new CustomEvent( 'aagam_empty_slot', {detail: id} ) );\n\t\t\t\t}\n\t\t\t} );\n\t\t\twindow.advadsGamHasEmptySlotListener = true;\n\t\t}\n\n\t\tgoogletag.enableServices();\n\t\tgoogletag.display( 'gpt-ad-5694064247955-0' );\n\t} );\n  <\/script>\n<\/div>\n<\/div><\/div><style type=\"text\/css\">.fusion-body .fusion-builder-column-2{width:100% !important;margin-top : 0px;margin-bottom : 0px;}.fusion-builder-column-2 > .fusion-column-wrapper {padding-top : 0px !important;padding-right : 0px !important;margin-right : 1.92%;padding-bottom : 0px !important;padding-left : 0px !important;margin-left : 1.92%;}@media only screen and (max-width:1024px) {.fusion-body .fusion-builder-column-2{width:100% !important;order : 0;}.fusion-builder-column-2 > .fusion-column-wrapper {margin-right : 1.92%;margin-left : 1.92%;}}@media only screen and (max-width:640px) {.fusion-body .fusion-builder-column-2{width:100% !important;order : 0;}.fusion-builder-column-2 > .fusion-column-wrapper {margin-right : 1.92%;margin-left : 1.92%;}}<\/style><\/div><style type=\"text\/css\">.fusion-body .fusion-flex-container.fusion-builder-row-2{ padding-top : 0px;margin-top : 0px;padding-right : 0px;padding-bottom : 0px;margin-bottom : 0px;padding-left : 0px;}<\/style><\/div>\n<div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-3 fusion-flex-container max-width-1140 list_container nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"background-color: #132030;background-position: center center;background-repeat: no-repeat;border-width: 0px 0px 0px 0px;border-color:#eae9e9;border-style:solid;\" ><div class=\"fusion-builder-row fusion-row fusion-flex-align-items-flex-start\" style=\"max-width:1185.6px;margin-left: calc(-4% \/ 2 );margin-right: calc(-4% \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-3 fusion_builder_column_1_3 1_3 fusion-flex-column list_image\"><div class=\"fusion-column-wrapper fusion-flex-justify-content-flex-start fusion-content-layout-column\" style=\"background-position:left top;background-repeat:no-repeat;-webkit-background-size:cover;-moz-background-size:cover;-o-background-size:cover;background-size:cover;padding: 20px 20px 20px 20px;\"><div class=\"fusion-text fusion-text-3 list_image\">    <img decoding=\"async\" width=\"1181\" height=\"1181\" src=\"https:\/\/forbesme-prestaging-media.s3.us-east-2.amazonaws.com\/lists\/uploads\/2024\/02\/13114845\/Elda-Choucair-1.jpg\" class=\"attachment-post-thumbnail size-post-thumbnail wp-post-image\" alt=\"\" srcset=\"https:\/\/forbesme-prestaging-media.s3.us-east-2.amazonaws.com\/lists\/uploads\/2024\/02\/13114845\/Elda-Choucair-1-66x66.jpg 66w, https:\/\/forbesme-prestaging-media.s3.us-east-2.amazonaws.com\/lists\/uploads\/2024\/02\/13114845\/Elda-Choucair-1-150x150.jpg 150w, https:\/\/forbesme-prestaging-media.s3.us-east-2.amazonaws.com\/lists\/uploads\/2024\/02\/13114845\/Elda-Choucair-1-200x200.jpg 200w, https:\/\/forbesme-prestaging-media.s3.us-east-2.amazonaws.com\/lists\/uploads\/2024\/02\/13114845\/Elda-Choucair-1-300x300.jpg 300w, https:\/\/forbesme-prestaging-media.s3.us-east-2.amazonaws.com\/lists\/uploads\/2024\/02\/13114845\/Elda-Choucair-1-400x400.jpg 400w, https:\/\/forbesme-prestaging-media.s3.us-east-2.amazonaws.com\/lists\/uploads\/2024\/02\/13114845\/Elda-Choucair-1-600x600.jpg 600w, https:\/\/forbesme-prestaging-media.s3.us-east-2.amazonaws.com\/lists\/uploads\/2024\/02\/13114845\/Elda-Choucair-1-768x768.jpg 768w, https:\/\/forbesme-prestaging-media.s3.us-east-2.amazonaws.com\/lists\/uploads\/2024\/02\/13114845\/Elda-Choucair-1-800x800.jpg 800w, https:\/\/forbesme-prestaging-media.s3.us-east-2.amazonaws.com\/lists\/uploads\/2024\/02\/13114845\/Elda-Choucair-1-1024x1024.jpg 1024w, https:\/\/forbesme-prestaging-media.s3.us-east-2.amazonaws.com\/lists\/uploads\/2024\/02\/13114845\/Elda-Choucair-1.jpg 1181w\" sizes=\"(max-width: 1181px) 100vw, 1181px\" \/>    \n  \n<\/div><\/div><\/div><style type=\"text\/css\">.fusion-body .fusion-builder-column-3{width:33.333333333333% !important;margin-top : 0px;margin-bottom : 20px;}.fusion-builder-column-3 > .fusion-column-wrapper {padding-top : 20px !important;padding-right : 20px !important;margin-right : 0%;padding-bottom : 20px !important;padding-left : 20px !important;margin-left : 0%;}@media only screen and (max-width:1024px) {.fusion-body .fusion-builder-column-3{width:100% !important;order : 0;}.fusion-builder-column-3 > .fusion-column-wrapper {margin-right : 1.92%;margin-left : 1.92%;}}@media only screen and (max-width:640px) {.fusion-body .fusion-builder-column-3{width:100% !important;order : 0;}.fusion-builder-column-3 > .fusion-column-wrapper {margin-right : 0%;margin-left : 0%;}}<\/style><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-4 fusion_builder_column_2_3 2_3 fusion-flex-column\"><div class=\"fusion-column-wrapper fusion-flex-justify-content-flex-start fusion-content-layout-column\" style=\"background-position:left top;background-repeat:no-repeat;-webkit-background-size:cover;-moz-background-size:cover;-o-background-size:cover;background-size:cover;padding: 20px 20px 20px 20px;\"><style type=\"text\/css\">@media only screen and (max-width:1024px) {.fusion-title.fusion-title-1{margin-top:0px!important;margin-bottom:0px!important;}}<\/style><div class=\"fusion-title title fusion-title-1 fusion-sep-none fusion-title-text fusion-title-size-one list_title\" style=\"margin-top:0px;margin-bottom:0px;\"><h1 class=\"title-heading-left\" style=\"margin:0;color:#d00436;\">\n<style type=\"text\/css\">\n  @media only screen and (max-width: 600px) {\n    .custom_line_height{\n      line-height: 40px !important;\n    }\n  }\n\n<\/style>\n<h1 class=\"title-heading-left custom_line_height\" style=\"margin:0;color:#d00436;\"><span class=\"custom_rank\">30. <\/span><span class=\"list_entry_title\">Elda Choucair<\/span><\/h1>\n\n\n<\/h1><\/div><style type=\"text\/css\">@media only screen and (max-width:1024px) {.fusion-title.fusion-title-2{margin-top:0px!important;margin-bottom:0px!important;}}<\/style><div class=\"fusion-title title fusion-title-2 fusion-sep-none fusion-title-text fusion-title-size-two list_category4\" style=\"margin-top:0px;margin-bottom:0px;\"><div class=\"title-heading-left title-heading-tag\" style=\"margin:0;color:#ffffff;\">\n<style type=\"text\/css\">\n  .properties_title {\n    color: black;\n    font-weight: 600;\n    font-size: 20px;\n    font-family: 'Euclid';\n}\n\n.custom-spk-value-new {\n    font-family: \"Euclid\" !important;\n    font-size: 17px !important;\n    color: black;\n}\n<\/style>\n\n<div class=\"title-heading-left title-heading-tag\" style=\"margin:0;color:#ffffff;\"><span class=\"properties_title\">Company: <\/span><span class=\"custom-spk-value-new\">Omnicom Media Group (MENA)<\/span><\/div>\n\n\n<\/div><\/div><style type=\"text\/css\">@media only screen and (max-width:1024px) {.fusion-title.fusion-title-3{margin-top:0px!important;margin-bottom:0px!important;}}<\/style><div class=\"fusion-title title fusion-title-3 fusion-sep-none fusion-title-text fusion-title-size-two list_category4\" style=\"margin-top:0px;margin-bottom:0px;\"><div class=\"title-heading-left title-heading-tag\" style=\"margin:0;color:#ffffff;\">\n<style type=\"text\/css\">\n  .properties_title {\n    color: black;\n    font-weight: 600;\n    font-size: 20px;\n    font-family: 'Euclid';\n}\n\n.custom-spk-value-new {\n    font-family: \"Euclid\" !important;\n    font-size: 17px !important;\n    color: black;\n}\n<\/style>\n\n<div class=\"title-heading-left title-heading-tag\" style=\"margin:0;color:#ffffff;\"><span class=\"properties_title\">Title: <\/span><span class=\"custom-spk-value-new\"> CEO<\/span><\/div>\n\n\n<\/div><\/div><style type=\"text\/css\">@media only screen and (max-width:1024px) {.fusion-title.fusion-title-4{margin-top:0px!important;margin-bottom:0px!important;}}<\/style><div class=\"fusion-title title fusion-title-4 fusion-sep-none fusion-title-text fusion-title-size-two list_category4\" style=\"margin-top:0px;margin-bottom:0px;\"><div class=\"title-heading-left title-heading-tag\" style=\"margin:0;color:#ffffff;\">\n<style type=\"text\/css\">\n  .properties_title {\n    color: black;\n    font-weight: 600;\n    font-size: 20px;\n    font-family: 'Euclid';\n}\n\n.custom-spk-value-new {\n    font-family: \"Euclid\" !important;\n    font-size: 17px !important;\n    color: black;\n}\n<\/style>\n\n<div class=\"title-heading-left title-heading-tag\" style=\"margin:0;color:#ffffff;\"><span class=\"properties_title\">Nationality: <\/span><span class=\"custom-spk-value-new\">Lebanese <\/span><\/div>\n\n\n<\/div><\/div><style type=\"text\/css\">@media only screen and (max-width:1024px) {.fusion-title.fusion-title-5{margin-top:0px!important;margin-bottom:0px!important;}}<\/style><div class=\"fusion-title title fusion-title-5 fusion-sep-none fusion-title-text fusion-title-size-two list_category4\" style=\"margin-top:0px;margin-bottom:0px;\"><div class=\"title-heading-left title-heading-tag\" style=\"margin:0;color:#ffffff;\">\n<style type=\"text\/css\">\n  .properties_title {\n    color: black;\n    font-weight: 600;\n    font-size: 20px;\n    font-family: 'Euclid';\n}\n\n.custom-spk-value-new {\n    font-family: \"Euclid\" !important;\n    font-size: 17px !important;\n    color: black;\n}\n<\/style>\n\n<div class=\"title-heading-left title-heading-tag\" style=\"margin:0;color:#ffffff;\"><span class=\"properties_title\">Sector: <\/span><span class=\"custom-spk-value-new\">Media and Marketing<\/span><\/div>\n\n\n<\/div><\/div><div class=\"fusion-text fusion-text-4\" style=\"font-size:17px;line-height:1.7;letter-spacing:0.01em !Important;color:#ffffff;\">\n<style type=\"text\/css\">\n  ._22Ymv{\n    font-family: \"Euclid\" !important;\n    color: black !important;\n    margin-top: 10px;\n  }\n  \n<\/style>\n<div class=\"_22Ymv\">\n<p>Choucair assumed her current role in 2021, having previously held the role of COO. She oversees over 1,031 people. In 2023, the company expanded in Saudi Arabia and started TRKKN, a Google agency network. Choucair has been in the industry for 20 years. She is also vice chair at the Advertising Business Group, an advisory council member at the Middle East Inclusion and Diversity Council, and a board member for the Interactive Advertising Bureau MENA and Endeavor in the U.A.E. She is also a founding board member of the Unstereotype Alliance by UN Women, which is dedicated to erasing harmful gender-based stereotypes in advertising.<\/p>\n<\/div>\n\n\n\n<\/div><div class=\"fusion-text fusion-text-5\">  <style type=\"text\/css\">\n    .nav_link, .nav_link:hover {\n      color: #D00436 !important;\n      font-size: 16px;\n      margin: 0 10px;\n    }\n    .nav_link i {\n        font-size: 13px;\n    }\n    .nav_link{\n      overflow: hidden;\n      white-space: nowrap;\n    }\n    @media only screen and (min-width: 768px) {\n      .Next{\n        text-align: right;\n      }\n      .previous{\n        text-align: left;\n      }\n    }\n  <\/style>\n  <div class=\"row\">\n    <div class=\"navigation\">\n      <div class=\"col-lg-6 col-md-6 col-sm-12\">\n                    <div class=\"previous\">\n            \n            <a class=\"nav_link\" href=\"https:\/\/www.forbesmiddleeast.com\/lists\/100-most-powerful-businesswomen-2024\/amnah-ajmal\/\" title=\"Amnah Ajmal\">\n              <i class=\"fa fa-chevron-left\" aria-hidden=\"true\" node-item=\"165\"><\/i>\n              Amnah Ajmal<\/a>\n\n            <\/div>\n              <\/div>\n      <div class=\"col-lg-6 col-md-6 col-sm-12\">\n                  <div class=\"Next\">\n          <a class=\"nav_link\" href=\"https:\/\/www.forbesmiddleeast.com\/lists\/100-most-powerful-businesswomen-2024\/ghada-al-jarbou\/\" title=\"Ghada Al Jarbou\">Ghada Al Jarbou          <i class=\"fa fa-chevron-right\" aria-hidden=\"true\" node-item=\"156\"><\/i>\n            \n          <\/a>\n          \n          <\/div>\n              <\/div>\n    <\/div>\n  <\/div>\n  \n<\/div><\/div><\/div><style type=\"text\/css\">.fusion-body .fusion-builder-column-4{width:66.666666666667% !important;margin-top : 0px;margin-bottom : 20px;}.fusion-builder-column-4 > .fusion-column-wrapper {padding-top : 20px !important;padding-right : 20px !important;margin-right : 0%;padding-bottom : 20px !important;padding-left : 20px !important;margin-left : 0%;}@media only screen and (max-width:1024px) {.fusion-body .fusion-builder-column-4{width:100% !important;order : 0;}.fusion-builder-column-4 > .fusion-column-wrapper {margin-right : 1.92%;margin-left : 1.92%;}}@media only screen and (max-width:640px) {.fusion-body .fusion-builder-column-4{width:100% !important;order : 0;}.fusion-builder-column-4 > .fusion-column-wrapper {margin-right : 0%;margin-left : 0%;}}<\/style><\/div><style type=\"text\/css\">.fusion-fullwidth.fusion-builder-row-3 a:not(.fusion-button):not(.fusion-builder-module-control):not(.fusion-social-network-icon):not(.fb-icon-element):not(.fusion-countdown-link):not(.fusion-rollover-link):not(.fusion-rollover-gallery):not(.fusion-button-bar):not(.add_to_cart_button):not(.show_details_button):not(.product_type_external):not(.fusion-view-cart):not(.fusion-quick-view):not(.fusion-rollover-title-link):not(.fusion-breadcrumb-link):hover, .fusion-fullwidth.fusion-builder-row-3 a:not(.fusion-button):not(.fusion-builder-module-control):not(.fusion-social-network-icon):not(.fb-icon-element):not(.fusion-countdown-link):not(.fusion-rollover-link):not(.fusion-rollover-gallery):not(.fusion-button-bar):not(.add_to_cart_button):not(.show_details_button):not(.product_type_external):not(.fusion-view-cart):not(.fusion-quick-view):not(.fusion-rollover-title-link):not(.fusion-breadcrumb-link):hover:before, .fusion-fullwidth.fusion-builder-row-3 a:not(.fusion-button):not(.fusion-builder-module-control):not(.fusion-social-network-icon):not(.fb-icon-element):not(.fusion-countdown-link):not(.fusion-rollover-link):not(.fusion-rollover-gallery):not(.fusion-button-bar):not(.add_to_cart_button):not(.show_details_button):not(.product_type_external):not(.fusion-view-cart):not(.fusion-quick-view):not(.fusion-rollover-title-link):not(.fusion-breadcrumb-link):hover:after {color: #000000;}.fusion-fullwidth.fusion-builder-row-3 .pagination a.inactive:hover, .fusion-fullwidth.fusion-builder-row-3 .fusion-filters .fusion-filter.fusion-active a {border-color: #000000;}.fusion-fullwidth.fusion-builder-row-3 .pagination .current {border-color: #000000; background-color: #000000;}.fusion-fullwidth.fusion-builder-row-3 .fusion-filters .fusion-filter.fusion-active a, .fusion-fullwidth.fusion-builder-row-3 .fusion-date-and-formats .fusion-format-box, .fusion-fullwidth.fusion-builder-row-3 .fusion-popover, .fusion-fullwidth.fusion-builder-row-3 .tooltip-shortcode {color: #000000;}#wrapper .fusion-fullwidth.fusion-builder-row-3 .fusion-widget-area .fusion-vertical-menu-widget .menu li.current_page_ancestor > a, #wrapper .fusion-fullwidth.fusion-builder-row-3 .fusion-widget-area .fusion-vertical-menu-widget .menu li.current_page_ancestor > a:before, #wrapper .fusion-fullwidth.fusion-builder-row-3 .fusion-widget-area .fusion-vertical-menu-widget .current-menu-item > a, #wrapper .fusion-fullwidth.fusion-builder-row-3 .fusion-widget-area .fusion-vertical-menu-widget .current-menu-item > a:before, #wrapper .fusion-fullwidth.fusion-builder-row-3 .fusion-widget-area .fusion-vertical-menu-widget .current_page_item > a, #wrapper .fusion-fullwidth.fusion-builder-row-3 .fusion-widget-area .fusion-vertical-menu-widget .current_page_item > a:before {color: #000000;}#wrapper .fusion-fullwidth.fusion-builder-row-3 .fusion-widget-area .widget_nav_menu .menu li.current_page_ancestor > a, #wrapper .fusion-fullwidth.fusion-builder-row-3 .fusion-widget-area .widget_nav_menu .menu li.current_page_ancestor > a:before, #wrapper .fusion-fullwidth.fusion-builder-row-3 .fusion-widget-area .widget_nav_menu .current-menu-item > a, #wrapper .fusion-fullwidth.fusion-builder-row-3 .fusion-widget-area .widget_nav_menu .current-menu-item > a:before, #wrapper .fusion-fullwidth.fusion-builder-row-3 .fusion-widget-area .widget_nav_menu .current_page_item > a, #wrapper .fusion-fullwidth.fusion-builder-row-3 .fusion-widget-area .widget_nav_menu .current_page_item > a:before {color: #000000;}#wrapper .fusion-fullwidth.fusion-builder-row-3 .fusion-vertical-menu-widget .menu li.current_page_item > a { border-right-color:#000000;border-left-color:#000000;}#wrapper .fusion-fullwidth.fusion-builder-row-3 .fusion-widget-area .tagcloud a:hover { color: #fff; background-color: #000000;border-color: #000000;}#main .fusion-fullwidth.fusion-builder-row-3 .post .blog-shortcode-post-title a:hover {color: #000000;}.fusion-body .fusion-flex-container.fusion-builder-row-3{ padding-top : 50px;margin-top : -25px;padding-right : 0px;padding-bottom : 0px;margin-bottom : 0px;padding-left : 0px;}<\/style><\/div><\/p>\n","protected":false},"excerpt":{"rendered":"","protected":false},"author":5,"featured_media":35528,"parent":34683,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"100-width.php","meta":{"inline_featured_image":false,"_mi_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"class_list":["post-34905","page","type-page","status-publish","has-post-thumbnail","hentry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v23.9 (Yoast SEO v23.9) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Elda Choucair - Most Powerful Businesswomen 2024 - Forbes Lists<\/title>\n<meta name=\"description\" content=\"Choucair assumed her current role in 2021, having previously held the role of COO. She oversees over 1,031 people. In 2023, the company expanded in Saudi Arabia and started TRKKN, a Google agency network. Choucair has been in the industry for 20 years. She is also vice chair at the Advertising Business Group, an advisory council member at the Middle East Inclusion and Diversity Council, and a board member for the Interactive Advertising Bureau MENA and Endeavor in the U.A.E. She is also a founding board member of the Unstereotype Alliance by UN Women, which is dedicated to erasing harmful gender-based stereotypes in advertising.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.forbesmiddleeast.com\/lists\/100-most-powerful-businesswomen-2024\/elda-choucair\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Elda Choucair\" \/>\n<meta property=\"og:description\" content=\"Choucair assumed her current role in 2021, having previously held the role of COO. She oversees over 1,031 people. In 2023, the company expanded in Saudi Arabia and started TRKKN, a Google agency network. Choucair has been in the industry for 20 years. She is also vice chair at the Advertising Business Group, an advisory council member at the Middle East Inclusion and Diversity Council, and a board member for the Interactive Advertising Bureau MENA and Endeavor in the U.A.E. She is also a founding board member of the Unstereotype Alliance by UN Women, which is dedicated to erasing harmful gender-based stereotypes in advertising.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.forbesmiddleeast.com\/lists\/100-most-powerful-businesswomen-2024\/elda-choucair\/\" \/>\n<meta property=\"og:site_name\" content=\"Forbes Lists\" \/>\n<meta property=\"og:image\" content=\"https:\/\/forbesme-prestaging-media.s3.us-east-2.amazonaws.com\/lists\/uploads\/2024\/02\/13114845\/Elda-Choucair-1.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1181\" \/>\n\t<meta property=\"og:image:height\" content=\"1181\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"6 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.forbesmiddleeast.com\/lists\/100-most-powerful-businesswomen-2024\/elda-choucair\/\",\"url\":\"https:\/\/www.forbesmiddleeast.com\/lists\/100-most-powerful-businesswomen-2024\/elda-choucair\/\",\"name\":\"Elda Choucair - Most Powerful Businesswomen 2024 - Forbes Lists\",\"isPartOf\":{\"@id\":\"https:\/\/www.forbesmiddleeast.com\/lists\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/www.forbesmiddleeast.com\/lists\/100-most-powerful-businesswomen-2024\/elda-choucair\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/www.forbesmiddleeast.com\/lists\/100-most-powerful-businesswomen-2024\/elda-choucair\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/forbesme-prestaging-media.s3.us-east-2.amazonaws.com\/lists\/uploads\/2024\/02\/13114845\/Elda-Choucair-1.jpg\",\"datePublished\":\"2024-02-16T06:22:22+00:00\",\"dateModified\":\"2024-02-16T06:22:22+00:00\",\"description\":\"Choucair assumed her current role in 2021, having previously held the role of COO. She oversees over 1,031 people. In 2023, the company expanded in Saudi Arabia and started TRKKN, a Google agency network. Choucair has been in the industry for 20 years. She is also vice chair at the Advertising Business Group, an advisory council member at the Middle East Inclusion and Diversity Council, and a board member for the Interactive Advertising Bureau MENA and Endeavor in the U.A.E. She is also a founding board member of the Unstereotype Alliance by UN Women, which is dedicated to erasing harmful gender-based stereotypes in advertising.\",\"breadcrumb\":{\"@id\":\"https:\/\/www.forbesmiddleeast.com\/lists\/100-most-powerful-businesswomen-2024\/elda-choucair\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/www.forbesmiddleeast.com\/lists\/100-most-powerful-businesswomen-2024\/elda-choucair\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/www.forbesmiddleeast.com\/lists\/100-most-powerful-businesswomen-2024\/elda-choucair\/#primaryimage\",\"url\":\"https:\/\/forbesme-prestaging-media.s3.us-east-2.amazonaws.com\/lists\/uploads\/2024\/02\/13114845\/Elda-Choucair-1.jpg\",\"contentUrl\":\"https:\/\/forbesme-prestaging-media.s3.us-east-2.amazonaws.com\/lists\/uploads\/2024\/02\/13114845\/Elda-Choucair-1.jpg\",\"width\":1181,\"height\":1181},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/www.forbesmiddleeast.com\/lists\/100-most-powerful-businesswomen-2024\/elda-choucair\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/www.forbesmiddleeast.com\/lists\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"100 Most Powerful Businesswomen 2024\",\"item\":\"https:\/\/www.forbesmiddleeast.com\/lists\/100-most-powerful-businesswomen-2024\/\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"Elda Choucair\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.forbesmiddleeast.com\/lists\/#website\",\"url\":\"https:\/\/www.forbesmiddleeast.com\/lists\/\",\"name\":\"Forbes Lists\",\"description\":\"Forbes Middle East\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/www.forbesmiddleeast.com\/lists\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"}]}<\/script>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"Elda Choucair - Most Powerful Businesswomen 2024 - Forbes Lists","description":"Choucair assumed her current role in 2021, having previously held the role of COO. She oversees over 1,031 people. In 2023, the company expanded in Saudi Arabia and started TRKKN, a Google agency network. Choucair has been in the industry for 20 years. She is also vice chair at the Advertising Business Group, an advisory council member at the Middle East Inclusion and Diversity Council, and a board member for the Interactive Advertising Bureau MENA and Endeavor in the U.A.E. She is also a founding board member of the Unstereotype Alliance by UN Women, which is dedicated to erasing harmful gender-based stereotypes in advertising.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.forbesmiddleeast.com\/lists\/100-most-powerful-businesswomen-2024\/elda-choucair\/","og_locale":"en_US","og_type":"article","og_title":"Elda Choucair","og_description":"Choucair assumed her current role in 2021, having previously held the role of COO. She oversees over 1,031 people. In 2023, the company expanded in Saudi Arabia and started TRKKN, a Google agency network. Choucair has been in the industry for 20 years. She is also vice chair at the Advertising Business Group, an advisory council member at the Middle East Inclusion and Diversity Council, and a board member for the Interactive Advertising Bureau MENA and Endeavor in the U.A.E. She is also a founding board member of the Unstereotype Alliance by UN Women, which is dedicated to erasing harmful gender-based stereotypes in advertising.","og_url":"https:\/\/www.forbesmiddleeast.com\/lists\/100-most-powerful-businesswomen-2024\/elda-choucair\/","og_site_name":"Forbes Lists","og_image":[{"width":1181,"height":1181,"url":"https:\/\/forbesme-prestaging-media.s3.us-east-2.amazonaws.com\/lists\/uploads\/2024\/02\/13114845\/Elda-Choucair-1.jpg","type":"image\/jpeg"}],"twitter_card":"summary_large_image","twitter_misc":{"Est. reading time":"6 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/www.forbesmiddleeast.com\/lists\/100-most-powerful-businesswomen-2024\/elda-choucair\/","url":"https:\/\/www.forbesmiddleeast.com\/lists\/100-most-powerful-businesswomen-2024\/elda-choucair\/","name":"Elda Choucair - Most Powerful Businesswomen 2024 - Forbes Lists","isPartOf":{"@id":"https:\/\/www.forbesmiddleeast.com\/lists\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.forbesmiddleeast.com\/lists\/100-most-powerful-businesswomen-2024\/elda-choucair\/#primaryimage"},"image":{"@id":"https:\/\/www.forbesmiddleeast.com\/lists\/100-most-powerful-businesswomen-2024\/elda-choucair\/#primaryimage"},"thumbnailUrl":"https:\/\/forbesme-prestaging-media.s3.us-east-2.amazonaws.com\/lists\/uploads\/2024\/02\/13114845\/Elda-Choucair-1.jpg","datePublished":"2024-02-16T06:22:22+00:00","dateModified":"2024-02-16T06:22:22+00:00","description":"Choucair assumed her current role in 2021, having previously held the role of COO. She oversees over 1,031 people. In 2023, the company expanded in Saudi Arabia and started TRKKN, a Google agency network. Choucair has been in the industry for 20 years. She is also vice chair at the Advertising Business Group, an advisory council member at the Middle East Inclusion and Diversity Council, and a board member for the Interactive Advertising Bureau MENA and Endeavor in the U.A.E. She is also a founding board member of the Unstereotype Alliance by UN Women, which is dedicated to erasing harmful gender-based stereotypes in advertising.","breadcrumb":{"@id":"https:\/\/www.forbesmiddleeast.com\/lists\/100-most-powerful-businesswomen-2024\/elda-choucair\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.forbesmiddleeast.com\/lists\/100-most-powerful-businesswomen-2024\/elda-choucair\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.forbesmiddleeast.com\/lists\/100-most-powerful-businesswomen-2024\/elda-choucair\/#primaryimage","url":"https:\/\/forbesme-prestaging-media.s3.us-east-2.amazonaws.com\/lists\/uploads\/2024\/02\/13114845\/Elda-Choucair-1.jpg","contentUrl":"https:\/\/forbesme-prestaging-media.s3.us-east-2.amazonaws.com\/lists\/uploads\/2024\/02\/13114845\/Elda-Choucair-1.jpg","width":1181,"height":1181},{"@type":"BreadcrumbList","@id":"https:\/\/www.forbesmiddleeast.com\/lists\/100-most-powerful-businesswomen-2024\/elda-choucair\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.forbesmiddleeast.com\/lists\/"},{"@type":"ListItem","position":2,"name":"100 Most Powerful Businesswomen 2024","item":"https:\/\/www.forbesmiddleeast.com\/lists\/100-most-powerful-businesswomen-2024\/"},{"@type":"ListItem","position":3,"name":"Elda Choucair"}]},{"@type":"WebSite","@id":"https:\/\/www.forbesmiddleeast.com\/lists\/#website","url":"https:\/\/www.forbesmiddleeast.com\/lists\/","name":"Forbes Lists","description":"Forbes Middle East","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.forbesmiddleeast.com\/lists\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"}]}},"_links":{"self":[{"href":"https:\/\/www.forbesmiddleeast.com\/lists\/wp-json\/wp\/v2\/pages\/34905","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.forbesmiddleeast.com\/lists\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/www.forbesmiddleeast.com\/lists\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/www.forbesmiddleeast.com\/lists\/wp-json\/wp\/v2\/users\/5"}],"replies":[{"embeddable":true,"href":"https:\/\/www.forbesmiddleeast.com\/lists\/wp-json\/wp\/v2\/comments?post=34905"}],"version-history":[{"count":0,"href":"https:\/\/www.forbesmiddleeast.com\/lists\/wp-json\/wp\/v2\/pages\/34905\/revisions"}],"up":[{"embeddable":true,"href":"https:\/\/www.forbesmiddleeast.com\/lists\/wp-json\/wp\/v2\/pages\/34683"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.forbesmiddleeast.com\/lists\/wp-json\/wp\/v2\/media\/35528"}],"wp:attachment":[{"href":"https:\/\/www.forbesmiddleeast.com\/lists\/wp-json\/wp\/v2\/media?parent=34905"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}