{"id":57835,"date":"2025-07-16T07:05:20","date_gmt":"2025-07-16T07:05:20","guid":{"rendered":"https:\/\/www.forbesmiddleeast.com\/lists\/?page_id=57835"},"modified":"2025-07-27T13:44:44","modified_gmt":"2025-07-27T13:44:44","slug":"ahmed-alfaifi-sergio-maccotta","status":"publish","type":"page","link":"https:\/\/www.forbesmiddleeast.com\/lists\/global-meets-local-2025\/ahmed-alfaifi-sergio-maccotta\/","title":{"rendered":"Ahmed AlFaifi; Sergio Maccotta"},"content":{"rendered":"<p><div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-1 fusion-flex-container white-container max-width-1100 hundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"background-color: rgba(255,255,255,0);background-position: center center;background-repeat: no-repeat;border-width: 0px 0px 0px 0px;border-color:#eae9e9;border-style:solid;\" ><div class=\"fusion-builder-row fusion-row fusion-flex-align-items-center\" style=\"width:104% !important;max-width:104% !important;margin-left: calc(-4% \/ 2 );margin-right: calc(-4% \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-0 fusion_builder_column_1_1 1_1 fusion-flex-column\"><div class=\"fusion-column-wrapper fusion-flex-justify-content-flex-start fusion-content-layout-column\" style=\"background-position:left top;background-repeat:no-repeat;-webkit-background-size:cover;-moz-background-size:cover;-o-background-size:cover;background-size:cover;padding: 0px 0px 0px 0px;\"><div class=\"fusion-text fusion-text-1 main-list-name\"><p><a href=\"https:\/\/www.forbesmiddleeast.com\/lists\/global-meets-local-2025\">Global Meets Local 2025<\/a><\/p>\n<\/div><style>\n.main-list-name p a{\n  color:black !important;\n}\n.main-list-name a:hover{\n   color:black !important;\n}\n.forbes-logo-img img{\n    max-width:200px !important;\n    padding:10px 0px;\n}\n.main-list-name p{\n\tfont-family: \"SchnyderM\" !important;\n    font-size: 110px !important;\n    color: black !important;\n    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16px !Important; \n      width: 170px !important;\n      margin:10px auto !important;\n      \n    }\n  .main-list-name p{\n    font-family: \"SchnyderM\" !important;\n    color: black !important;\n    text-align: center !important;\n    margin-bottom: 12px;\n    font-size: 25px !important;\n    line-height: 30px !important;\n    font-weight: bold;\n  }\n}\n\n.main-list-name h2{\n    font-weight:bold !important;\n    letter-spacing:-2px;\n    font-family: \"Euclid\" !important;\n}\n\n\n<\/style><\/div><\/div><style type=\"text\/css\">.fusion-body .fusion-builder-column-0{width:100% !important;margin-top : 0px;margin-bottom : 0px;}.fusion-builder-column-0 > .fusion-column-wrapper {padding-top : 0px !important;padding-right : 0px !important;margin-right : 1.92%;padding-bottom : 0px !important;padding-left : 0px !important;margin-left : 1.92%;}@media only screen and (max-width:1024px) {.fusion-body .fusion-builder-column-0{width:100% !important;order : 0;}.fusion-builder-column-0 > 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class=\"fusion-builder-row fusion-row fusion-flex-align-items-flex-start\" style=\"max-width:1185.6px;margin-left: calc(-4% \/ 2 );margin-right: calc(-4% \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-1 fusion_builder_column_1_1 1_1 fusion-flex-column max-width-900 fusion-no-small-visibility\"><div class=\"fusion-column-wrapper fusion-flex-justify-content-flex-start fusion-content-layout-column\" style=\"background-position:left top;background-repeat:no-repeat;-webkit-background-size:cover;-moz-background-size:cover;-o-background-size:cover;background-size:cover;padding: 0px 0px 0px 0px;\"><div style=\"text-align:center;\"><span class=\" fusion-imageframe imageframe-none imageframe-1 hover-type-none\" style=\"margin-top:20px;\"><a class=\"fusion-no-lightbox\" href=\"https:\/\/www.cibeg.com\/\" target=\"_blank\" aria-label=\"970&#215;250\" rel=\"noopener noreferrer\"><img decoding=\"async\" width=\"970\" height=\"250\" src=\"https:\/\/forbesme-prestaging-media.s3.us-east-2.amazonaws.com\/lists\/uploads\/2025\/07\/15063451\/970x250.jpg\" class=\"img-responsive wp-image-58631\" srcset=\"https:\/\/forbesme-prestaging-media.s3.us-east-2.amazonaws.com\/lists\/uploads\/2025\/07\/15063451\/970x250-200x52.jpg 200w, https:\/\/forbesme-prestaging-media.s3.us-east-2.amazonaws.com\/lists\/uploads\/2025\/07\/15063451\/970x250-400x103.jpg 400w, https:\/\/forbesme-prestaging-media.s3.us-east-2.amazonaws.com\/lists\/uploads\/2025\/07\/15063451\/970x250-600x155.jpg 600w, https:\/\/forbesme-prestaging-media.s3.us-east-2.amazonaws.com\/lists\/uploads\/2025\/07\/15063451\/970x250-800x206.jpg 800w, https:\/\/forbesme-prestaging-media.s3.us-east-2.amazonaws.com\/lists\/uploads\/2025\/07\/15063451\/970x250.jpg 970w\" sizes=\"(max-width: 1024px) 100vw, (max-width: 640px) 100vw, 970px\" \/><\/a><\/span><\/div><\/div><\/div><style type=\"text\/css\">.fusion-body .fusion-builder-column-1{width:100% !important;margin-top : 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style=\"background-position:left top;background-repeat:no-repeat;-webkit-background-size:cover;-moz-background-size:cover;-o-background-size:cover;background-size:cover;padding: 0px 0px 0px 0px;\"><div style=\"text-align:center;\"><span class=\" fusion-imageframe imageframe-none imageframe-2 hover-type-none\" style=\"margin-top:10px;\"><a class=\"fusion-no-lightbox\" href=\"https:\/\/www.cibeg.com\/\" target=\"_blank\" aria-label=\"320&#215;50\" rel=\"noopener noreferrer\"><img decoding=\"async\" width=\"320\" height=\"50\" src=\"https:\/\/forbesme-prestaging-media.s3.us-east-2.amazonaws.com\/lists\/uploads\/2025\/07\/15063447\/320x50.jpg\" class=\"img-responsive wp-image-58630\" srcset=\"https:\/\/forbesme-prestaging-media.s3.us-east-2.amazonaws.com\/lists\/uploads\/2025\/07\/15063447\/320x50-200x31.jpg 200w, https:\/\/forbesme-prestaging-media.s3.us-east-2.amazonaws.com\/lists\/uploads\/2025\/07\/15063447\/320x50.jpg 320w\" sizes=\"(max-width: 1024px) 100vw, (max-width: 640px) 100vw, 320px\" \/><\/a><\/span><\/div><\/div><\/div><style type=\"text\/css\">.fusion-body .fusion-builder-column-2{width:100% !important;margin-top : 0px;margin-bottom : 0px;}.fusion-builder-column-2 > .fusion-column-wrapper {padding-top : 0px !important;padding-right : 0px !important;margin-right : 1.92%;padding-bottom : 0px !important;padding-left : 0px !important;margin-left : 1.92%;}@media only screen and (max-width:1024px) {.fusion-body .fusion-builder-column-2{width:100% !important;order : 0;}.fusion-builder-column-2 > .fusion-column-wrapper {margin-right : 1.92%;margin-left : 1.92%;}}@media only screen and (max-width:640px) {.fusion-body .fusion-builder-column-2{width:100% !important;order : 0;}.fusion-builder-column-2 > .fusion-column-wrapper {margin-right : 1.92%;margin-left : 1.92%;}}<\/style><\/div><style type=\"text\/css\">.fusion-body .fusion-flex-container.fusion-builder-row-2{ padding-top : 0px;margin-top : 0px;padding-right : 0px;padding-bottom : 0px;margin-bottom : 0px;padding-left : 0px;}<\/style><\/div>\n<div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-3 fusion-flex-container max-width-1140 list_container nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"background-color: #132030;background-position: center center;background-repeat: no-repeat;border-width: 0px 0px 0px 0px;border-color:#eae9e9;border-style:solid;\" ><div class=\"fusion-builder-row fusion-row fusion-flex-align-items-flex-start\" style=\"max-width:1185.6px;margin-left: calc(-4% \/ 2 );margin-right: calc(-4% \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-3 fusion_builder_column_1_3 1_3 fusion-flex-column list_image\"><div class=\"fusion-column-wrapper fusion-flex-justify-content-flex-start fusion-content-layout-column\" style=\"background-position:left top;background-repeat:no-repeat;-webkit-background-size:cover;-moz-background-size:cover;-o-background-size:cover;background-size:cover;padding: 20px 20px 20px 20px;\"><div class=\"fusion-text fusion-text-2 list_image\">    <img decoding=\"async\" width=\"1200\" height=\"1200\" src=\"https:\/\/forbesme-prestaging-media.s3.us-east-2.amazonaws.com\/lists\/uploads\/2025\/07\/11091236\/031_Ahmed-AlFaifi.jpg\" class=\"attachment-post-thumbnail size-post-thumbnail wp-post-image\" alt=\"Ahmed AlFaifi and Sergio Maccotta\" srcset=\"https:\/\/forbesme-prestaging-media.s3.us-east-2.amazonaws.com\/lists\/uploads\/2025\/07\/11091236\/031_Ahmed-AlFaifi-66x66.jpg 66w, https:\/\/forbesme-prestaging-media.s3.us-east-2.amazonaws.com\/lists\/uploads\/2025\/07\/11091236\/031_Ahmed-AlFaifi-150x150.jpg 150w, https:\/\/forbesme-prestaging-media.s3.us-east-2.amazonaws.com\/lists\/uploads\/2025\/07\/11091236\/031_Ahmed-AlFaifi-200x200.jpg 200w, https:\/\/forbesme-prestaging-media.s3.us-east-2.amazonaws.com\/lists\/uploads\/2025\/07\/11091236\/031_Ahmed-AlFaifi-300x300.jpg 300w, https:\/\/forbesme-prestaging-media.s3.us-east-2.amazonaws.com\/lists\/uploads\/2025\/07\/11091236\/031_Ahmed-AlFaifi-400x400.jpg 400w, https:\/\/forbesme-prestaging-media.s3.us-east-2.amazonaws.com\/lists\/uploads\/2025\/07\/11091236\/031_Ahmed-AlFaifi-600x600.jpg 600w, https:\/\/forbesme-prestaging-media.s3.us-east-2.amazonaws.com\/lists\/uploads\/2025\/07\/11091236\/031_Ahmed-AlFaifi-768x768.jpg 768w, https:\/\/forbesme-prestaging-media.s3.us-east-2.amazonaws.com\/lists\/uploads\/2025\/07\/11091236\/031_Ahmed-AlFaifi-800x800.jpg 800w, https:\/\/forbesme-prestaging-media.s3.us-east-2.amazonaws.com\/lists\/uploads\/2025\/07\/11091236\/031_Ahmed-AlFaifi-1024x1024.jpg 1024w, https:\/\/forbesme-prestaging-media.s3.us-east-2.amazonaws.com\/lists\/uploads\/2025\/07\/11091236\/031_Ahmed-AlFaifi.jpg 1200w\" sizes=\"(max-width: 1200px) 100vw, 1200px\" \/>    \n  \n<\/div><\/div><\/div><style type=\"text\/css\">.fusion-body .fusion-builder-column-3{width:33.333333333333% !important;margin-top : 0px;margin-bottom : 20px;}.fusion-builder-column-3 > .fusion-column-wrapper {padding-top : 20px !important;padding-right : 20px !important;margin-right : 0%;padding-bottom : 20px !important;padding-left : 20px !important;margin-left : 0%;}@media only screen and (max-width:1024px) {.fusion-body .fusion-builder-column-3{width:100% !important;order : 0;}.fusion-builder-column-3 > .fusion-column-wrapper {margin-right : 1.92%;margin-left : 1.92%;}}@media only screen and (max-width:640px) {.fusion-body .fusion-builder-column-3{width:100% !important;order : 0;}.fusion-builder-column-3 > .fusion-column-wrapper {margin-right : 0%;margin-left : 0%;}}<\/style><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-4 fusion_builder_column_2_3 2_3 fusion-flex-column\"><div class=\"fusion-column-wrapper fusion-flex-justify-content-flex-start fusion-content-layout-column\" style=\"background-position:left top;background-repeat:no-repeat;-webkit-background-size:cover;-moz-background-size:cover;-o-background-size:cover;background-size:cover;padding: 20px 20px 20px 20px;\"><style type=\"text\/css\">@media only screen and (max-width:1024px) {.fusion-title.fusion-title-1{margin-top:0px!important;margin-bottom:0px!important;}}<\/style><div class=\"fusion-title title fusion-title-1 fusion-sep-none fusion-title-text fusion-title-size-one list_title\" style=\"margin-top:0px;margin-bottom:0px;\"><h1 class=\"title-heading-left\" style=\"margin:0;color:#d00436;\">\n<style type=\"text\/css\">\n  @media only screen and (max-width: 600px) {\n    .custom_line_height{\n      line-height: 40px !important;\n    }\n  }\n\n<\/style>\n<h1 class=\"title-heading-left custom_line_height\" style=\"margin:0;color:#d00436;\"><span class=\"custom_rank\">31. <\/span><span class=\"list_entry_title\">Ahmed AlFaifi; Sergio Maccotta<\/span><\/h1>\n\n\n<\/h1><\/div><style type=\"text\/css\">@media only screen and (max-width:1024px) {.fusion-title.fusion-title-2{margin-top:0px!important;margin-bottom:0px!important;}}<\/style><div class=\"fusion-title title fusion-title-2 fusion-sep-none fusion-title-text fusion-title-size-two list_category4\" style=\"margin-top:0px;margin-bottom:0px;\"><div class=\"title-heading-left title-heading-tag\" style=\"margin:0;color:#ffffff;\">\n<style type=\"text\/css\">\n  .properties_title {\n    color: black;\n    font-weight: 600;\n    font-size: 20px;\n    font-family: 'Euclid';\n}\n\n.custom-spk-value-new {\n    font-family: \"Euclid\" !important;\n    font-size: 17px !important;\n    color: black;\n}\n<\/style>\n\n<div class=\"title-heading-left title-heading-tag\" style=\"margin:0;color:#ffffff;\"><span class=\"properties_title\">Designation: <\/span><span class=\"custom-spk-value-new\">AlFaifi: Senior Vice President\u2014Middle East &amp; Africa, North<br \/>\nMaccotta: Senior Vice President\u2014Middle East &amp; Africa, South<\/span><\/div>\n\n\n<\/div><\/div><style type=\"text\/css\">@media only screen and (max-width:1024px) {.fusion-title.fusion-title-3{margin-top:0px!important;margin-bottom:0px!important;}}<\/style><div class=\"fusion-title title fusion-title-3 fusion-sep-none fusion-title-text fusion-title-size-two list_category4\" style=\"margin-top:0px;margin-bottom:0px;\"><div class=\"title-heading-left title-heading-tag\" style=\"margin:0;color:#ffffff;\">\n<style type=\"text\/css\">\n  .properties_title {\n    color: black;\n    font-weight: 600;\n    font-size: 20px;\n    font-family: 'Euclid';\n}\n\n.custom-spk-value-new {\n    font-family: \"Euclid\" !important;\n    font-size: 17px !important;\n    color: black;\n}\n<\/style>\n\n<div class=\"title-heading-left title-heading-tag\" style=\"margin:0;color:#ffffff;\"><span class=\"properties_title\">Company: <\/span><span class=\"custom-spk-value-new\">SAP<\/span><\/div>\n\n\n<\/div><\/div><style type=\"text\/css\">@media only screen and (max-width:1024px) {.fusion-title.fusion-title-4{margin-top:0px!important;margin-bottom:0px!important;}}<\/style><div class=\"fusion-title title fusion-title-4 fusion-sep-none fusion-title-text fusion-title-size-two list_category4\" style=\"margin-top:0px;margin-bottom:0px;\"><div class=\"title-heading-left title-heading-tag\" style=\"margin:0;color:#ffffff;\">\n<style type=\"text\/css\">\n  .properties_title {\n    color: black;\n    font-weight: 600;\n    font-size: 20px;\n    font-family: 'Euclid';\n}\n\n.custom-spk-value-new {\n    font-family: \"Euclid\" !important;\n    font-size: 17px !important;\n    color: black;\n}\n<\/style>\n\n<div class=\"title-heading-left title-heading-tag\" style=\"margin:0;color:#ffffff;\"><span class=\"properties_title\">Nationality: <\/span><span class=\"custom-spk-value-new\">AlFaifi: Saudi<br \/>\nMaccotta: Italian<\/span><\/div>\n\n\n<\/div><\/div><style type=\"text\/css\">@media only screen and (max-width:1024px) {.fusion-title.fusion-title-5{margin-top:0px!important;margin-bottom:0px!important;}}<\/style><div class=\"fusion-title title fusion-title-5 fusion-sep-none fusion-title-text fusion-title-size-two list_category4\" style=\"margin-top:0px;margin-bottom:0px;\"><div class=\"title-heading-left title-heading-tag\" style=\"margin:0;color:#ffffff;\">\n<style type=\"text\/css\">\n  .properties_title {\n    color: black;\n    font-weight: 600;\n    font-size: 20px;\n    font-family: 'Euclid';\n}\n\n.custom-spk-value-new {\n    font-family: \"Euclid\" !important;\n    font-size: 17px !important;\n    color: black;\n}\n<\/style>\n\n<div class=\"title-heading-left title-heading-tag\" style=\"margin:0;color:#ffffff;\"><span class=\"properties_title\">Global Headquarters: <\/span><span class=\"custom-spk-value-new\"> Germany<\/span><\/div>\n\n\n<\/div><\/div><style type=\"text\/css\">@media only screen and (max-width:1024px) {.fusion-title.fusion-title-6{margin-top:0px!important;margin-bottom:0px!important;}}<\/style><div class=\"fusion-title title fusion-title-6 fusion-sep-none fusion-title-text fusion-title-size-two list_category4\" style=\"margin-top:0px;margin-bottom:0px;\"><div class=\"title-heading-left title-heading-tag\" style=\"margin:0;color:#ffffff;\">\n<style type=\"text\/css\">\n  .properties_title {\n    color: black;\n    font-weight: 600;\n    font-size: 20px;\n    font-family: 'Euclid';\n}\n\n.custom-spk-value-new {\n    font-family: \"Euclid\" !important;\n    font-size: 17px !important;\n    color: black;\n}\n<\/style>\n\n<div class=\"title-heading-left title-heading-tag\" style=\"margin:0;color:#ffffff;\"><span class=\"properties_title\">Sector: <\/span><span class=\"custom-spk-value-new\">Technology<\/span><\/div>\n\n\n<\/div><\/div><div class=\"fusion-text fusion-text-3\" style=\"font-size:17px;line-height:1.7;letter-spacing:0.01em !Important;color:#ffffff;\">\n<style type=\"text\/css\">\n  ._22Ymv{\n    font-family: \"Euclid\" !important;\n    color: black !important;\n    margin-top: 10px;\n  }\n  \n<\/style>\n<div class=\"_22Ymv\">\n<p>Ahmed AlFaifi assumed his current position in 2016, while Sergio Maccotta assumed his position in 2020. In February 2025, SAP launched the SAP Business Data Cloud during the World Government Summit, which will ensure that public and private sector organizations have the data foundation to use AI effectively. In the same month, SAP opened an AI Experience Center in Dubai, allowing customers to explore, test, and leverage AI technologies. AlFaifi was previously the COO of Zain KSA. 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In February 2025, SAP launched the SAP Business Data Cloud during the World Government Summit, which will ensure that public and private sector organizations have the data foundation to use AI effectively. In the same month, SAP opened an AI Experience Center in Dubai, allowing customers to explore, test, and leverage AI technologies. AlFaifi was previously the COO of Zain KSA. Maccotta was also the managing partner of the Global Platinum Customer Unit at SAP.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.forbesmiddleeast.com\/lists\/global-meets-local-2025\/ahmed-alfaifi-sergio-maccotta\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Ahmed AlFaifi; Sergio Maccotta\" \/>\n<meta property=\"og:description\" content=\"Ahmed AlFaifi assumed his current position in 2016, while Sergio Maccotta assumed his position in 2020. In February 2025, SAP launched the SAP Business Data Cloud during the World Government Summit, which will ensure that public and private sector organizations have the data foundation to use AI effectively. 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