Media & Marketing



August 20, 2019,   12:52 PM

Obamas' Netflix Debut Promotes Awareness About US-China Rivalry

Jamila Gandhi

FULL BIO

barack and michelle 1

Image source: Wikimedia Commons

American Factory”, a documentary exploring globalization and the U.S.- China rivalry,  will be the first project released by Barack and Michelle Obama for Netflix as part of a multimillion-dollar deal according to reports.

The former first couple acquired “American Factory” at January’s Sundance Festival, where they were reminded of the struggles faced by both Chinese and American employees because of powerful global economic forces. The film will be released on Netflix and in select theaters from August 21 as the first offering from their Higher Ground Productions company.

Oscar-nominated directors Steven Bognar and Julia Reichart took the lead, after previously filming the General Motors plant’s closure in 2008 following the financial crisis. The Ohio-based duo spent years interviewing blue-collar workers.

The documentary follows the lives of American factory workers in Dayton, Ohio, who work under Chinese ownership. Netflix has translated the film into over 28 languages, for its global audience. The Obamas’ Higher Ground production company has signed a deal with the streaming giant to develop films and television series centered around subjects of democracy, class, race and civil rights.



Recommended Articles