Alshaya Group represents more than 50 global brands across MENA, Türkiye, and Europe, operating over 3,500 stores, cafés, restaurants, and leisure destinations alongside major logistics and food production businesses and over 125 online and digital ventures. Its portfolio includes brands such as Starbucks, H&M, Debenhams, P.F. Chang’s, Boots, and Hampton by Hilton In April 2026, the group announced the opening of its first offshoring Global Talent Centre in Egypt and acquired the Starbucks franchise operations in Greece and Cyprus. In 2025, the group opened its first Primark and Ulta Beauty stores in the Middle East, as well as three Primark stores opened in Dubai in early 2026.