Seddiqi Holding, the UAE’s luxury watch and jewellery retail group, operates across the UAE, Saudi Arabia, and Kuwait. The group encompasses Ahmed Seddiqi, founded in 1950, and now running over 50 retail stores offering more than 100 brands alongside retail arm Mizzen, and after-sales division Swiss Watch Services, Seddiqi Properties, and the annual Dubai Watch Week. In 2025, the group opened its first boutique outside the UAE in Riyadh and will launch its e-commerce platform in 2026.