35. Leila Serhan and Saeeda Jaffar
Leila: Senior Vice President and Group Country Manager—North Africa, Levant and Pakistan (NALP)
Saeeda: Senior Vice President and Group Country Manager—GCC
Nationality: Leila: Lebanese / Saeeda: Emirati
Global headquarters: U.S.
Both Serhan and Jaffar joined Visa in 2021. Visa launched its global initiative “She’s Next” in MENA in July 2022, which granted 19 women entrepreneurs a total of $190,000 and one year of mentorship each. Jaffar also serves as a member of the Board of Trustees at Kuwait University, and Serhan is the founder and president of the Women in IT Association in Lebanon.