Investors: Al-Tharawat, Mostafa Kamshish
Adzily is an Egyptian company that operates digital out-of-home advertising screens in the Middle East. The company has so far secured $12.2 million in funding from Saudi Arabian private equity firm Al Tharawat, and it plans to use this to expand in Egypt, as well as Saudi Arabia. According to the company, it operates over 300 screens, works with over 50 brands, and partners with clients such as Vodafone Egypt and Careem. It is currently installing 3,000 screens across 68 Cairo metro stations. Adzily media screens are also used in Swvl vehicles to offer entertainment to passengers. Co-founder Ahmed Ashoor also founded ENTLAQA in 2013, an e-learning company specializing in human resources and marketing solutions.