Hariz has been in her position since 2022. ADIB reported a 16% YoY revenue growth for 2025 to $3.2 billion, with a 24% increase in total assets to $76.5 billion. She leads an AI-driven marketing transformation, with 25–50% of decisions AI-supported. Hariz also spearheaded the bank’s Ghina Accounts campaign, which took place between October 2025 and January 2026. The bank was licensed as an Open Finance Provider under the UAE Central Bank’s Open Finance AlTareq Initiative in April 2026. Hariz previously oversaw public affairs and communication at EMSTEEL Group.