Starting as a butchery in 1977, GMG has become a global well‑being and retail conglomerate with 120+ brands across 21 countries and 600+ stores. In 2024, it launched Nike Orchard Road in Singapore, invested in an Indian tech hub, and opened JD Sports’ first GCC store in Bahrain with four more across Saudi Arabia, Egypt, the U.A.E., and Qatar. In February 2025, GMG struck a 10‑year deal with Frasers Group to bring Sports Direct to the region.