Malash assumed his current role in 2021. M squared was founded in 2012 and operates as the real estate development arm of Intro Holding. Its projects include: Masyaf Ras Alhekma, 31WEST, MIST, TRIO and 41 Business District. As of January 2026, the company has completed 1,300 units and has 4,000 units under construction. In 2025, M squared expanded its land bank with two new locations in the 6th of October and New Cairo.