Almulhem has been the Chief Marketing & Customer Experience Officer at Bank Albilad for nine years. With 107 branches across Saudi Arabia, the bank had total assets of $46.1 billion in 2025. Almulhem leads a team of 85 people in 2026. Under Almulhem’s leadership, the Customer Experience & Quality department achieved 15% Y-o-Y reduction in complaints originating on social media in 2025. Almulhem is also a member of CX Saudi Arabia and MADA Elevation Marketing Committee, the national payment scheme of Saudi Arabia, as well as the Saudi Banks Committee.