AlTrairi has been overseeing communications and PR at the RCU since 2020, with a team of over 70. The RCU was established in 2017 to conserve and protect the AlUla region in northwestern Saudi Arabia. As part of these conservation efforts, the commission is leading a recovery program for the critically endangered Arabian Leopard. The RCU reported a 17.3% YoY growth in engagement in 2025, as it focused on maintaining its international audience. AlTrairi is a board member of Bena, a content company.