THE MIDDLE EAST’S

18. CASH PLUS *

Description: Payment and digital financial services platform
Headquarters: Morocco
Date of Establishment: 2004
Chairman & CEO : Nabil Amar

In December 2025, CASH PLUS was listed on the Casablanca Stock Exchange in an $82 million IPO. It offers financial services including money transfers, bill payments, mobile top-ups, digital wallet, QR payment acceptance, with a network of over 5,200 points of sale, and 1.8 million active wallets. In 2025, it processed around $3.6 billion in transactions through its digital channels, while net profit increased 23.3% to $26.5 million. CASH PLUS’s market cap was $537.2 million as of October 5, 2026. The Amar and Tazi families are the largest shareholders holding 38% each, as of June 2026.