THE MIDDLE EAST’S
38. Phillipa Harrison
Company: Ras Al Khaimah Tourism Development Authority (RAKTDA)
Designation: CEO
Country: UAE
Category: Public Sector
Harrison joined the authority as CEO in September 2025. Ras Al Khaimah welcomed more than 670K visitors in H1 2026, the strongest H1 in arrivals, marking a 47% growth in the domestic market achieved during a challenging geopolitical climate. RAKTDA is progressing toward the ambition of 3.5 million annual visitors by 2030 and doubling hotel supply with differentiated world-class hospitality pipeline. This is supported by accelerated investment in tourism infrastructure and experiences, and in the destination's global brand positioning. Incoming brands include Wynn, Four Seasons, Janu, Fairmont, Nobu, Nikki Beach.