THE MIDDLE EAST’S

1. Sumit Srivastava

Designation: Chief Digital & Commercial Officer
Company: Al Tayer Insignia
Nationality: Canadian
Country: UAE

Srivastava has been leading the marketing at Al Tayer Group's division, Al Tayer Insignia, since 2024. The division’s portfolio includes Bloomingdale’s, Harvey Nichols, Armani, Coach, Diptyque, Kiehl’s, Gap, Mamas & Papas, Aati, Magnolia Bakery, Caffé Nero, and more. Al Tayer Group is headquartered in the UAE and has operations in Saudi Arabia, Kuwait, Bahrain, Qatar and Oman. Over the last 40 years, it has introduced more than 80 brands into the Middle East. Prior to his current role, Srivastava worked at Bain & Company, Virgin and DoorDash.