Al Shamsi assumed her current position in January 2012. She leads Sharjah Airport’s strategic positioning through integrated marketing and corporate communications; driving brand visibility, passenger engagement, and stakeholder relations. She also oversees strategic communications, media relations, and crisis messaging to support the airport’s global growth. In 2025, Sharjah Airport served 19.48 million passengers, up 13.9%, while expanding to over 100 destinations and adding four airlines. Her initiative also supported milestones in cargo operations, digital transformation, and passenger experience enhancements.