Global Meets Local – Top 50 Executives Regional Executives Heading International Companies
Designation: General Manager, MENA
Headquarters: United States
Local Headquarters: U.A.E.
Baricordi currently oversees 200 employees for VISA in MENA. Under his leadership, the number of merchants accepting digital payments increased 60% to 1.2 million in 2019, compared to 750,000 in 2018. When the global pandemic hit, VISA helped keep local economies afloat by enabling more merchants to accept digital payments while also committing $210 million to support small and micro businesses, including $10 million to provide COVID-19 emergency relief and $200 million to support small businesses and women’s economic advancement across the next five years.