Global Meets Local – Top 50 Executives Regional Executives Heading International Companies
Designation: Vice President, Middle East and Africa
Headquarters: United States
Local Headquarters: U.A.E.
Asaad has over two decades of experience and currently oversees 2,500 employees and contractors at Cisco. Under her leadership, the company’s global revenues recorded $49.3 billion in the 2019/20 financial year, 26% of which came from the EMEA region. In 2019, Cisco enabled 538 universities and schools across the region to conduct distance learning via Webex. Over 370,000 students in MENA gained Cisco Networking Academy certifications in the 2019/20 financial year—a 27% increase.