Rion assumed his role in 2023. For FY2025, EMSTEEL reported a 7% YoY revenue increase at $2.42 billion. During the same period, total steel sales volume also increased 7%, with a 16% growth for finished steel product sales at 3.3 million tons. Rion played a key role in shifting EMSTEEL’s commercial model to value-led growth. EMSTEEL also publicly launched its TrueGreen value proposition in September 2025, providing low-carbon steel solutions supported by independently verified EPDs and digital systems delivering batch-specific carbon data.