The Middle East’s

1. Ronaldo Mouchawar

Company: Amazon
Designation: Vice President—Middle East, Africa, & Türkiye
Residence: U.A.E.
Global Headquarters: U.S.

Ronaldo Mouchawar cofounded Souq.com in 2005, Amazon acquired in 2017. In partnership with the Abu Dhabi Arabic Language Centre, part of DCT Abu Dhabi, Amazon launched the Digital Arabic Library in January 2026 with more than 38,000 Arabic-language titles. He is a member of the Dubai Future Council on Artificial Intelligence, and sits on the boards of the Dubai Chamber of Digital Economy and the Sharjah Research, Technology and Innovation Park.