Since its inception in 1936, Juffali has evolved and diversified into key sectors, including mobility, technology, engineering, and services, maintaining partnerships with multinational corporations. In January 2025, it inaugurated the expansion of the Siemens Energy Dammam Hub. In the same month, Juffali Home Appliances announced a strategic distribution agreement with BSH Middle East, to expand the reach of Bosch Home Appliances across Saudi Arabia.