Zora first joined Philips in 2011 and assumed his current position in 2026, where he oversees 69 countries across META. Throughout 2025, he led high-level engagement with Ministries of Health across the META region to advance National Stroke Programs, dedicated stroke units, and standardized stroke care pathways. He also spearheaded the regional adoption of Philips’ AI-enabled predictive maintenance capabilities across critical healthcare equipment portfolios. As a result of this initiative, predictive resolution capabilities can support approximately 35% of MR cases, 20% of IGT cases, and 17% of CT cases, with 30% resolved remotely and an 80% first-time-right repair ratio.